Tivoli Theater marquee in Chattanooga, TN shot in October

We’re starting to feel the first crisp air of fall, which means Halloween is right around the corner! In past years, we’ve explored spooky signs, captured the Halloween spirit through branding, and even shared sign lessons from jack-o’-lanterns. This year, we’re shining a light on one of the most transformative elements of signage and atmosphere: lighting.

Lighting can be the treat that takes your business to the next level this Halloween. At Ortwein Sign, we’re well-versed in a variety of lighting types. From LED-lit signs to our working neon tube shop, LED retrofits, and parking lot lighting, we know how signage and lighting go hand in hand.

Lighting Repairs: Bring Dead Lights to Life

Lighting is one of the most essential—and most vulnerable—parts of a sign. Birds, storms, vandalism, and time itself can take a toll. If your sign’s illumination is dim, flickering, or completely out, now’s the perfect time to have it repaired before darker fall evenings set in.

Our team can assess the issue, replace damaged components, and get your sign shining bright again—just in time for Halloween night.

LED Retrofits: Scare Away High Energy Costs

Repairing or updating a sign is also a great opportunity to consider LED retrofits. Modern LED systems replace older fluorescent or neon lighting, offering:

  • Energy savings that add up over time
  • Reduced maintenance thanks to LED durability
  • Enhanced brightness and color options

Whether your sign uses fluorescent tubes, classic neon, or outdated parking lot fixtures, an LED retrofit can save money while keeping your business well-lit and eye-catching year-round.

Parking Lot Lights: Welcome Customers After Dark

A well-lit parking lot does more than show the way—it sets the tone. Reliable lighting helps customers find spots, promotes safety, and makes your business feel welcoming after dark.

At Ortwein Sign, we can maintain existing fixtures or retrofit parking lot lights with efficient LEDs that shine brighter, last longer, and reduce energy costs. Whether for late-night shoppers or seasonal Halloween events, proper lot lighting ensures your business is always inviting.

Make Your Sign Shine After Dark: Keep the Spirits Coming

With earlier sunsets, a well-lit sign is essential. Bright signage improves visibility, navigation, and professionalism. Consider:

  • LED retrofits: Energy-efficient, long-lasting, and customizable for seasonal color changes
  • Backlit signs: Create dramatic contrast visible from a distance
  • Neon lighting: Adds vintage character and warmth for a fun Halloween vibe

Spotlight Your Brand: Don’t Stay in the Shadows

Hosting Halloween events or participating in seasonal festivals? Lighting can create unforgettable experiences. Temporary displays—like projected logos, colored spotlights, or illuminated props—turn any space into a standout attraction.

Plus, striking lighting encourages social sharing. People love photographing glowing scenes, giving your business extra visibility online.

Plan Ahead for Winter: Don’t Let Your Sign Fade Into the Night

While Halloween inspires creativity, good lighting design has benefits all year. Upgrading fixtures, repairing old lights, or adding illumination to parking areas improves safety and visibility during darker winter months. Treat Halloween as the kickoff to your “lighting season”—a time to see what’s working and what can be improved before the busiest months arrive.

Lighting Goals Don’t Have to Disappear: Shine All Year

Halloween might spark your interest in lighting, but the benefits extend beyond October. Well-designed, reliable lighting enhances your business visibility year-round.

Whether you want a spooky glow or simply want to make sure your signage and lot lighting are at their best, now’s the perfect time to ensure your business shines bright.

At Ortwein Sign, we’re here to help your brand light up the night—this Halloween and every season that follows.